---
title: "Ratings Conversion points _ KPIs"
slug: "ratings-conversion-points-kpis"
updated: 2023-04-24T12:22:47Z
published: 2023-04-24T12:22:47Z
canonical: "knowledgebase.copilot.cx/ratings-conversion-points-kpis"
---

> ## Documentation Index
> Fetch the complete documentation index at: https://knowledgebase.copilot.cx/llms.txt
> Use this file to discover all available pages before exploring further.

# Ratings – Conversion points and KPIs

There's no way of tagging exactly which users have rated your app or device.

Even when they're tracked through the Copilot.cx platform, the volume of engagement and new reviews makes it difficult to know exactly who left a review.

Instead, you need to focus on the general conversion points and KPIs below. And by starting with a measure of where you are right now, you can plot a realistic OKR to get where you want to be.

## Conversion points

##### Sent to rate

# of users who clicked the button to go and rate your product.

## Key performance indicators (KPIs)

##### Rate counts

# of good reviews in a specific timeframe.

##### Trend

The current [trend](/v1/docs/your-store-ratings-trend) of your store reviews.

##### The real deal

Star rating of your product or app.